Saturday, April 20, 2013

Werbung - "And now a message from our sponsor"

Recently acquired the 1927 issue of the Allegmeiner Anzeiger für Buchbindereien, the leading trade weekly for bookbinders, in part because it is a nice complement (and contrast) to my 1927 copy of the Jahrbuch der Einbandkunst published by the Meister der Einbandkunst. I was also very glad to find numerous articles by Ernst Collin, to whom this blog is dedicated in it (and will shortly be adding to the growing bibliography of his writings I am compiling).

As with all trade publications, there is lots of advertising, so below a selection that spoke to me today...

Gluing out: Before and After


Springback ledger/account books

In honor of the two comets we will have seen this year,
an ad from a brush factory.

A journeyman son of a meister looking to swap positions with a peer.
Experienced in all manner of binding styles and no slouch in gold tooling and blocking.

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